Thursday, April 16, 2009

RAK Ceramics to keep tabs on fresh ideas and new concepts at Cityscape Middle East Real Estate Awards



RAK Ceramics to keep tabs on fresh ideas and new concepts at Cityscape Middle East Real Estate Awards

RAK Ceramics and Laticrete throw support behind event to promote and cultivate quality and creativity in the real estate sector

April 16, 2009
RAK Ceramics, the world's largest ceramic manufacturer, and its joint venture partner Laticrete have announced that they will be Headline Sponsors of the Cityscape Middle East Real Estate Awards, which will gather industry leaders at the Abu Dhabi National Exhibitions Centre (ADNEC) on Sunday, April 19, 2009. Serving as one of the highlights of Cityscape Abu Dhabi, which will run from April 19 to 22, 2009 at ADNEC, the Awards will recognise the remarkable developments and achievements made by the MENA's real estate sector.

The Awards will be divided into the main categories of Architecture and Development with entries to be judged according to their contributions to world architecture culture, invention and imagination, respect for people, the planet, context, environmental awareness and appropriateness in the MENA region.

Dr. Khater Massaad, CEO, RAK Ceramics said: "RAK Ceramics' sponsorship of the Cityscape Middle East Real Estate Awards reaffirms our company's commitment to help promote and cultivate quality and creativity. With such a diverse participation, we are confident that the Awards will be able to discover fresh ideas and new concepts that will help the real estate sector become ever more exciting in the future. Furthermore, it is also a privilege for us to contribute to the success of a key segment of Cityscape Abu Dhabi, which is one of the premier industry events in the region."

RAK Ceramics is a USD 700 million global conglomerate in the ceramic industry that exports its products to over 135 countries, targeting architects, project developers and retail customers. The company offers a perfect blend of technical finesse and aesthetics through thousands of designs in ceramic tiles, Gres Porcellanato, and several models in sanitary ware. RAK Ceramics has entered into a joint venture in the UAE with Laticrete, a world-wide manufacturer and marketer of installation systems for ceramic tile and stone, to promote innovative technologies for tile and stone fixing.

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