Tuesday, January 27, 2015

UAE BASED HAMMER & NAIL announces 2 Billion Dirhams turnover in 2014 with interiors & Fit out projects for top companies like Geant, Bateel, Redtag

Fitting the way to success

UAE BASED HAMMER & NAIL announces 2 Billion Dirhams turnover in 2014 with interiors & Fit out projects for top companies like Geant, Bateel, Redtag

The corporate headquarters of UAE based Interiors and fit outs firm, Hammer and Nail is abuzz with energy and enthusiasm. The company has announced its results for 2014, and has crossed a cumulative turnover of 2 Billion Dirham’s. It has reached this landmark figure with the completion of 600+ turnkey projects in the Middle East, stamping its arrival in the big league. During this period, it has worked with reputed retail brands like Bateel, Geant and Redtag and is the preferred partner for leading realty developers like Emaar, Nakheel and Déjà Vu properties, an indication of its uncompromising quality and service orientation.

The story of Hammer and Nail is reflective of the burgeoning interiors and fit outs sector in the United Arab Emirates. Interiors and fit outs is a billion dollar industry in UAE accounting for $ 2.73 Billion in 2014 and contributes to 35% of the GCC Interiors market, as per data from ventures middle east. There is a growing willingness by expatriates to buy homes in UAE, and residential sector is the biggest contributor to the demand for interiors and fit outs. 39000 homes are to be delivered in Dubai over the next 2 years, over the existing total stock of 365000 units in the pipeline.

The man at the helm, Mr. Mohammed Akif, Managing Director and Founder, Hammer and Nail, has witnessed the rising demand for this sunshine sector. Established in 2008 by the two brother’s team of Mr. Mohamed Akif and Mr. Ahid Shaikh, the company has successfully made the transition from being a maintenance company to a respected services brand in interiors and fit out solutions.  "We started as a maintenance company with humble beginnings. What has remained consistent and will continue to remain so through our growth story is our commitment to quality, cohesive team work and orientation towards our customers". Mr. Akif says.

When queried about the future of Hammer & Nail, Mr. Akif details us of his plans to expand its operations beyond UAE, and has set up offices in Saudi Arabia, UK and South East Asia. The Company has also started working towards expanding in landscaping, specialist contracting and even real estate development. With strategic moves to diversify across markets and sectors, it is assured that the company is headed towards the north in 2015 and beyond; and will establish itself as a powerhouse in construction and real estate.

About Hammer & Nail
Established in 2008, hammer and nail is a market leader in Turnkey Fit outs and Interiors solutions in the Middle East, providing a one stop solution to all its clients right from space planning, designing to furniture finishing. The company, with its state of the art processing and machinery unit in Dubai, has worked with international brands/ properties like Geant, Redtag, Bateel, and iconic projects like Emirates Hills to provide the highest levels of inspired design and convert the brand personality into physical spaces. As Part of Déjà Vu properties, the combined group has steadily increased to a turnover of 1.4 Billion USD expected by the end of 2014, growing at an astounding rate of 35+ % YOY since 2012. It boasts of a 125 member creative and skilled professional staff, thus making it one of the largest fit outs companies in UAE.


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