MELIÁ HOTELS INTERNATIONAL
AND OMNIYAT SIGN OFFICIAL AGREEMENT FOR ME DUBAI
The signature ceremony, following the project’s
announcement in Dubai’s Cityscape, was held during the World Travel Market in
London, at the magnificent “ME Suite” of the
ME London hotel, another masterpiece of the ME by Meliá brand.
Dubai, UAE, 5 November 2013: Mr. Mahdi
Amjad, Executive Chairman and CEO of Omniyat, and Mr Gabriel Escarrer, CEO and
Vice Chairman of Meliá Hotels International, have signed an agreement for the
next hot new hotel opening in Dubai in early 2016, ME Dubai.
The signature showed the firm
commitment of both leaders to make this project a sound success: in words of
Mr. Amjad: “last October, we surprised the market by announcing the first hotel
entirely designed by Zaha Hadid, and since then, as expected, the interest of potential
investors has not stopped growing. I can see that ME Dubai will be a quantum
leap in the Middle East Hotel & Real Estate market”.
Mr.
Escarrer explained how proud he felt about signing ME Dubai, which in his expert
opinion, will become the hottest hotel opening in years: “Dubai is in full
recovery these days, along with the dynamic Middle East region, and the ME
Dubai hotel will provide a completely new hotel and leisure offering for the
emerging and very specific social psychographic: the open minded and stylish
crowd looking for places and people to engage with”.
More about ME Dubai
ME Dubai will open in the jaw-dropping
Opus building, developed by real estate company Omniyat. Zaha Hadid’s first
hotel project for which she will design all of the interiors and exteriors, ME
Dubai is situated at the heart of the up-and-coming Burj Khalifa District. The
stylish hotel will consist of 100 rooms, complimented by Michelin-star
restaurants and exclusive international F&B brands, masterfully distributed
across 250,000 sq. ft
in the striking 95metre high Opus building. Along with Zaha Hadid’s masterwork
of design, whose repertoire gravitates towards interconnectedness and originality, the Opus building will stand out as one of the
most striking landmarks on the Dubai skyline and offer the hotel guests and
residents of the serviced apartments an experiential journey. ME by Meliá is
for cultured, fashionable guests who are driven by new experiences and
opportunities. The brand has been built
on first-rate service, and ME Dubai will be no exception. Each guest's stay
will be orchestrated by the dedicated Aura Manager, whose job it is to know the
city back-to-front and use this knowledge to make the hotel's service truly
bespoke. ME Dubai’s facilities and Aura service will also be extended to the
owners of the exclusive serviced apartments located on the upper floors,
including four penthouses with private roof terraces.
About Omniyat
Omniyat is a privately held real estate development
and service related company established in 2005 and headquartered in Dubai,
UAE. It is considered as the most innovative, successful and premium
development brand in the Gulf region, conceptualizing and creating real estate
assets with a combined gross realization of over AED 6 Billion. Led by
Mr. Mahdi Amjad, Executive Chairman and CEO, Omniyat undertakes investment,
development and asset management across a broad spectrum of property assets,
providing sustained value and tangible, measurable benefits to all stakeholders
involved, including shareholders, buyers and the community. Omniyat works with
the world’s best known and most respected architects, specialty consultants and
contractors to develop and launch large-scale and iconic properties. www.omniyat.com
About Meliá Hotels International
Meliá Hotels International was founded in 1956 in Palma de Mallorca
(Spain) and is one of the world’s largest resort hotel chains, as well as
Spain’s leading hotel chain. It currently operates and distributes more than
350 hotels and 90,000 rooms in 39 countries on 4 continents under its brands:
Gran Meliá, Meliá, ME, Innside, Tryp by Wyndham, Sol and Paradisus. Its product
and service portfolio is complemented by Club Meliá, the only vacation club
operated by a Spanish company.
About ME by Meliá: ME
by Meliá is a contemporary interpretation of the Meliá experience. It is a
brand which seeks to fuse innovative style with local flavours in order to captivate
travelers of a common psychographic – those with a decisive taste for
cutting-edge art and design, international cuisine and world music – rather
than a common demographic. By capturing these elements in urban and resort
destinations, this new philosophy ignites a passion in each guest while
appealing to their senses and emotions. The experience is unforgettable. There
are currently ME Hotels in London, Madrid, Cancun and Cabo with more to follow
in 2014. www.me-by-melia.com
No comments:
Post a Comment